This lesson kicks off with an exercise that asks attendees to find the surest ways to destroy their business through the lens of competitive strategy. This exercise in destruction will reveal competitive weaknesses. Then we will introduce the opposite of destruction --- growth, using a proven framework, Pattern of Disruptions, to target disrupters in a repeating lifecycle of innovation. We will learn about this framework and demonstrate its use. Both approaches will be used to guide attendees to specific opportunities for growth and to create competitive advantages.
This lesson kicks off with an exercise that asks attendees to find the surest ways to destroy their business through the lens of competitive strategy. This exercise in destruction will reveal competitive weaknesses. Then we will introduce the opposite of destruction --- growth, using a proven framework, Pattern of Disruptions, to target disrupters in a repeating lifecycle of innovation. We will learn about this framework and demonstrate its use. Both approaches will be used to guide attendees to specific opportunities for growth and to create competitive advantages.
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